Dankzij de digitale transformatie kunnen bedrijven sneller en gemakkelijker zakendoen. Bedrijven hebben miljarden dollars geïnvesteerd om systems of record (SofR) te moderniseren, zoals CRM, HCM en ERP, en hun systems of engagement (SofE), zoals automatische marketing en interne samenwerkingstoepassingen. Voor de...
Published: Feb 10, 2020
Branche-experts voorspellen dat succesvolle ondernemingen binnenkort alle transacties 100% digitaal verwerken. De grootste uitdaging is om op de juiste manier te digitaliseren. De meeste bedrijven zullen dit stapsgewijs moeten doen.
Todays GeneralCounsel.com adviseert organisaties zich te richten op...
Published: Nov 01, 2019
Marketing metrics and analytics—done right—can be a strategic enabler of trust, greater budget, and increased business impact. Today’s CMO is allocating more time and budget than ever before to understand marketing’s performance and influence on growth.
Marketing suffers from a crisis of credibility....
Published: Mar 10, 2020
These days, an ERP system is a necessity—not a luxury. You need a system that helps you operate and manage your business. But what else do you need it to do? Former Gartner analyst Lee Wylie introduced Enterprise Resource Planning to the world in 1990. Over its 21 year history, ERP software has undergone a significant...
Published: Jul 09, 2014
"Activate your fans, don’t just collect them like baseball cards.” Are you empowering your consumers through social media?
The following articles will help pinpoint areas of success, while highlighting trends in how social selling is evolving and tips to ensure you go along the right path to benefit...
Published: Jan 12, 2016
Starting this month, guests staying at the 72-room Henn-na Hotel in Sasebo, Japan, will be checked in by 10 life-like robots and facial recognition software will be deployed to open doors. Starwood Hotels and Hilton Worldwide will allow guests to bypass check in altogether and use their phone or Apple watch...
Published: Jan 14, 2016
Today’s senior executives don’t hold HR in very high esteem: according to Deloitte, almost half of senior leaders (42%) thought their HR teams were “underperforming or just getting by”; only 27% rated HR as excellent or good.”1 For government HR teams committed to their agency’s mission,...
Published: Jul 18, 2014
What is dynamic case management? Who is using it and how can it help you prepare for the future of work?
The nature of work is changing from task-based to knowledge-driven, and now our supporting processes must change too. Get a better understanding of dynamic case management as a practice, and how it can help your...
Published: Feb 17, 2020
Today's digital marketers want to engage customers with offers that are based on deep customer profiles, transaction histories and other real-time content about their interactions. Delivering the right offer for the right customer at the right time will dramatically improve marketing results and lifetime customer value....
Published: Oct 30, 2017
Employers are turning to contingent workers in record numbers. Whether they’re called contractors, freelancers, or independent consultants, they make up a growing—and valuable—percentage of the workforce. Freelance, project-based workers are able to develop a more flexible and independent career path,...
Published: May 10, 2013
Das A/B Testing auf Websites hat einmal umfangreiche, technische Kenntnisse gefordert. Durch neuartige Tools, die das A/B Testing radikal vereinfachen, hat sich das im Laufe der Jahre geändert. Sie ermöglichen jedem Nutzer, mehrere Versionen der eigenen Website zu erstellen und diese gegeneinander...
Published: Nov 01, 2019
Money is an uncomfortable subject to talk about, even in business. Still, it’s a necessary part of developing and maintaining a loyal workforce, making compensation budgeting one of the most important functions of finance and HR. Explaining to leaders that well paid employees can produce more profits, while focusing...
Published: Apr 01, 2013
We demand it in all aspects of our daily lives. Wherever we interact – in person or online – we want to be treated as individuals. It’s a huge challenge for today’s marketers. Delivering experiences that feel… Personal. Relevant. Fresh.
But that can be a challenge when we...
Published: Sep 16, 2019
As marketers, we always have too much to do and too little time.
The Insight50 series is designed to address that. In less than an hour, ON24 looks to speak to those at the cutting edge of their field, ask the questions that matter to you, and find out from them what works and what doesn’t.
Our session was...
Published: Jul 24, 2019