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Amplitude

Making the Leap to a Digital-First Enterprise

With the arrival of the new decade came the ultimate catalyst of the digital era. But how are leaders transforming to a digital-first approach to ensure long-term growth? Inside this new report from Harvard Business Review Analytics Services, you’ll find original research and real-world stories that help unpack...

Published: Mar 19, 2021
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Amplitude

Product Analytics for Dummies

Amplitude worked with Wiley Books to put together an easy-to-understand resource on using product analytics to build better product experiences for your customers.  This book explains how product analytics shapes some of the most successful products from brands like IBM, HubSpot, NBC, NerdWallet, and more. Download...

Published: Mar 19, 2021
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ON24

2021 B2B Marketing Trends Report: How to Augment the Marketing Organization for a Digital-First Future

B2B marketers have shifted the way they do business as digital channels become the default approach. According to a McKinsey report, 59% are saying their sales and marketing organizations are performing well given global circumstances, keeping up with this shift. But marketers today cannot rest easy. They still face...

Published: Feb 17, 2021
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ON24

2021 B2B Marketing Trends Report: How To Deal With Digital Burnout

Let’s face it. We’re all facing burnout right now. The same old marketing routines are sapping your energy and no longer delivering results. Your audience isn’t responding to your content and you’re losing the drive to keep on creating. So, what can we do to fight digital fatigue, lift spirits...

Published: Mar 22, 2021
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ON24

2020 Digital Experiences Annual Report

2020 was a year where digital experiences, from a production and consumption perspective, were thrust into the limelight. While the trend towards the digitization of the buyer’s journey had already been started, the global pandemic accelerated this trend in ways that no one could have imagined. Overnight, marketers...

Published: Mar 22, 2021
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Showpad

4 drivers of mobile sales englement success

Field sales and marketing teams need to examine the root causes of why they struggle to accelerate business growth. In this e-book, we’ll examine the reasons why new selling dynamics intensify the lack of alignment between sales and marketing. Then we’ll discuss how a mobile sales enablement solution can address...

Published: May 12, 2011
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Plantronics

Voice over Internet Protocol (VoIP) for the Enterprise

A signifi cant portion of the annual operating expenses for mid to large-size businesses is dedicated to long distance telephone calls. According to Aberdeen Group research, the averageFortune 500 company spends $116 million a year on telecom services. Most of these same businesses rely heavily on the Internet to transmit...

Published: Jul 01, 2014
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Marketo

The Definitive Guide to Account-Based Marketing

It’s an exciting time for marketers. In the era of digital transformation—where everyone and everything is connected—new channels, strategies, and technologies are empowering us to engage our buyers like never before. But these new opportunities also bring new challenges. In today’s world,...

Published: Mar 10, 2020
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ON24

ON24 Webinar Benchmarks Report: Canada Edition

How Five Leading Canadian Companies Engage Audiences in a Work-from-Home World. The threat of COVID-19 has caused companies to quickly switch to remote working, with almost anyone who can work at home being asked to do so. However, the sudden mass move to distributed working will have lasting impacts, even...

Published: Aug 27, 2020
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Dun & Bradstreet

Sixth Annual B2B Marketing Data Report

Data is top of mind for many B2B marketers. But do they have the right data to drive success? For the sixth consecutive year, Dun & Bradstreet surveyed over 250 B2B sales and marketing professionals to understand how data is being used to guide their go-to-market strategy. We uncovered the biggest obstacles and...

Published: May 10, 2019
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Cornerstone

Nine Ways to Build Your Workforce Infrastructure

Yet your workforce infrastructure is also in desperate need of repair. Budget shortfalls, the growing skills gaps, and increasing retirements make it difficult to effectively manage your existing workforce, let alone develop and grow a new one. Even worse, fewer students are graduating in trades crucial to transportation,...

Published: Sep 18, 2010
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SAP

Best Practices in AP Automation

Today, virtually every organization operating in an SAP® environment recognizes the value of eliminating manual accounts payable (AP) processing to gain the efficiencies and cost savings that automation can bring. Our most recent economic downturn forced executive management to play a more active role in continually...

Published: Feb 20, 2010
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A/B Tasty

A/B Testing 1mal1: Wie Sie Ihr Unternehmen mit A/B Testing nach ganz vorne bringen

Das A/B Testing auf Websites hat einmal umfangreiche, technische Kenntnisse gefordert. Durch neuartige Tools, die das A/B Testing radikal vereinfachen, hat sich das im Laufe der Jahre geändert. Sie ermöglichen jedem Nutzer, mehrere Versionen der eigenen Website zu erstellen und diese gegeneinander...

Published: Nov 01, 2019
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Microsoft

2016 State of Global Customer Service Report

As customer service and the customer experience become key differentiators for brands and organizations across all industries around the world, it has never been more important to know as much as you can about these expectations, perceptions, preferences and trends so that your organization can not only move forward, but...

Published: Nov 23, 2016
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