More than four million businesses have made the move to Google Apps for Business to help employees work better together and be more productive, wherever and whenever they work. Google’s solution is 100% web-based, which means software updates are as easy as refreshing your web browser. With Google Apps, there are...
Published: Nov 05, 2015
Since 1996 businesses have been using pay-per-click advertising (PPC) to drive targeted traffic to their website. With their monopoly position, the majority of this money has gone to Google. Over time, the way that PPC works has become steadily more sophisticated, and more expensive. What was once a cheap way of generating...
Published: Mar 10, 2014
In our 36-criteria evaluation of CRM suites for enterprise organizations, we identified the nine most significant CRM suites from eight prominent vendors — Infor, Microsoft, NetSuite,
Oracle, Pegasystems, Salesforce, SAP, and SugarCRM — and researched, analyzed, and scored them.
This report...
Published: Jan 05, 2018
Mobile user access to ERP and other back office systems has become a core requirement as organizations seek operational efficiency and deepening customer engagement. Without mobile access, system users are disadvantaged by needing to return to a desktop, often after a job is completed, to enter data relating to that job...
Published: Oct 10, 2014
In this paper, we’ll examine what best-in-class companies are doing to deliver more consistent experiences that drive commerce revenue and more consistent customer experiences across marketing channels.
Published: Jul 01, 2016
Sales organizations are undergoing a paradigm shift, driven by digital transformation, to deliver meaningful customer engagement. Advance beyond agent productivity and capitalizing on technology’s ability to deliver key insights and predictive analytics.
Read our free e-book, where you’ll learn: ...
Published: Jan 12, 2018
In 1961 a pilot in Santa Cruz, California conceived of a small, lightweight communications headset as an alternative to the bulky headphones of the era. Today, headsets have become indispensable tools everywhere from outer space to office space. In busy contact centers and other voice-intensive applications, high-quality...
Published: Jul 01, 2011
• The upgrade from corded to wireless headsets boils down to a nickel a day. • Estimating the ROI of wireless headsets includes calculations on productivity, employee retention, additional revenue and customer satisfaction. • Each organization’s individual figures vary, but it is possible to build...
Published: Jun 01, 2012
In order to come out on top in the marketing world, you must structure for customer centricity. But how do you go about creating the stepping stones for a cohesive bigger picture?
This whitepaper will show you how to:
Set up journeys effectively across customer channels and screens
Balance customer experience...
Published: May 15, 2018
Businesses today rely heavily on information technology to increase efficiency and drive performance. For HR, an effective, up to date software system is essential if they are to keep pace with the demands of today’s workforce and their own organisations.
Published: Aug 04, 2015
Yet for every $92 spent on inbound traffic, only $1 is spent optimizing on-site experience to help turn those visitors into paying customers.
Published: Aug 09, 2014
Seventy per cent of all apps are launched only one time before being deleted — that’s nearly three of every four apps downloaded. However, there are some tried and true ways to ensure that your app is not tossed aside.
We’ve gathered some of our best practices and recommendations for retaining...
Published: Sep 02, 2016
One of the most valuable skills an entrepreneur or a company executive can have is the ability to talk about their product in an effective and engaging way in front of an audience. But for founders of a startup, mastering public speaking and presentation etiquette can also be crucial to the growth of your business.
Published: Jul 05, 2014
Ask the analysts at Forrester Research – or just look around you at the office – and the trend is clear. People want to use their own mobile devices for work (in a recent Forrester survey, 53% of employees say they are already doing so).
Published: Feb 06, 2015