El año 2020 ve al planeta viviendo una pandemia. Con algunas excepciones, como el heroico personal de auxilio, muchas personas se refugian en sus hogares. Una de las principales formas de conectarse con los demás es a través de la tecnología. Si, como marca, necesita convencerse de que las experiencias...
Published: Feb 18, 2021
In het jaar 2020 wordt de wereld getroffen door een pandemie. Op enkele uitzonderingen na, zoals de heldhaftige hulpverleners, blijven de meeste mensen thuis. Dankzij technologie kunnen ze toch met anderen in contact komen. Als u er al van overtuigd moest worden dat gepersonaliseerde ervaringen belangrijk zijn voor uw...
Published: Feb 18, 2021
The year 2020 finds the world living through a pandemic. With some exceptions, like the heroic responders, many people are sheltering in place. One of the key ways they can connect with others is through technology. If, as a brand, you need to be convinced that personalised experiences matter, this experience should persuade...
Published: Feb 17, 2021
Many companies upgrade their CMS as part of a larger digital transformation initiative. Adopting a new CMS doesn’t mean you have to completely redesign your website, but it can be an opportunity to reimagine the digital experience you’re providing to your customers.
Once you’ve implemented...
Published: Feb 17, 2021
Veel bedrijven upgraden hun CMS als onderdeel van een grotere digitale transformatie. Een nieuw CMS betekent niet dat u uw website helemaal opnieuw moet ontwerpen, maar kan wel een goed moment zijn om de digitale ervaring voor uw klanten opnieuw vorm te geven.
Als u eenmaal een nieuw CMS hebt geïmplementeerd,...
Published: Feb 18, 2021
Muchas empresas actualizan su CMS como parte de una iniciativa de transformación digital más amplia. Adoptar un nuevo CMS no significa que tenga que rediseñar completamente su sitio web, sino que puede ser una oportunidad para reimaginar la experiencia digital que ofrece a sus clientes.
...
Published: Feb 18, 2021
Dynamic, scalable and engaging — but you already knew that about webinars. What you didn’t know is that webinars are also flexible enough to fill nearly any marketing need at any stage of the buyer lifecycle.
Don’t believe us? See it with your own eye in with our 50 Exceptional Webinar Experiences...
Published: Mar 02, 2021
The car purchase customer journey is now completely shaped by digital. According to research from analysis firm McKinsey¹ involving US, European, and Chinese consumers, 80% of new car purchases and almost all used car purchases start online. Much as in many other sectors, automotive consumers have a wealth of information...
Published: Jan 20, 2013
It’s been over 35 years since people first started talking about “the paperless office.”1 Surprise—paper still plays a huge role in all aspects of business, for a simple reason: customers still want it. Despite a seismic shift to digital communications, the printed medium is alive and well, even...
Published: May 13, 2014
Digital media has enabled financial services organizations to increase their engagement with customers and move toward providing a more compelling customer experience. According to a global survey by Ernst and Young,¹ 86% of consumers now use online banking, with 60% accessing their banking data via a mobile device....
Published: May 08, 2013
Das A/B Testing auf Websites hat einmal umfangreiche, technische Kenntnisse gefordert. Durch neuartige Tools, die das A/B Testing radikal vereinfachen, hat sich das im Laufe der Jahre geändert. Sie ermöglichen jedem Nutzer, mehrere Versionen der eigenen Website zu erstellen und diese gegeneinander...
Published: Nov 01, 2019
The top driver for change in supply chains is the need to retain customers yet the least important element of a supply chain is the quality of service, according to a 2016 IDC Manufacturing Insights supply chain survey. Looking at priorities through 2017, reducing costs and eliminating waste was the top priority and customer-centricity...
Published: Aug 22, 2018
All customers expect their purchase to show up as expected and on time. But if you’re a supply chain professional, like so many we work with, you know there are thousands of things that have to be executed perfectly for that customer to have their anticipated experience.
And we know things can, and do, go wrong....
Published: Aug 22, 2018
We are living in Age of the Consumer, as defined by analyst firm Forrester Research, with consumers having unprecedented access to information on products, services, and pricing as well as reviews—with the ability to shop anywhere, anytime. Every retailer, to a greater or lesser extent, has had to embrace digital,...
Published: May 19, 2014