Driving webinar registration and attendance is a major struggle for most companies. While webinars are a powerful tool for communicating with customers, prospects, and employees across multiple time zones and geographies, they are only as good as your ability to get people to attend them. Today, there has never been more...
Published: Aug 24, 2020
One of the top challenges facing sales as a profession is a lack of standard terminology. Common terms such as “close rate” and “preferred supplier” can have numerous definitions. How you ensure sales process consistency across teams, across divisions, and ultimately against other organisations...
Published: Jan 11, 2016
Nearly all consumers are familiar with—and often prefer—online shopping. Seventy percent of US Internet users made at least one online purchase during the second quarter of 2011,1 and Forrester projects that US e-retail sales will grow by 10% each year, reaching $279 billion by 2015.2 As online sales grow,...
Published: Aug 04, 2013
Record global automotive sales are expected in 2017 after sales accelerated towards the end of 2016. Thanks to economic recovery, competitive finance options and rising earnings, sales have been boosted and we are seeing a rise in customer confidence.
Social media has had a huge, game-changing effect on the automotive...
Published: Oct 03, 2017
Customer engagement is more than a trendy buzzword. It’s the new marketing reality for businesses of every stripe. In this age of the empowered customer, engagement has replaced push marketing, with customers and prospects deciding how and when they want to engage with your company. They are also calling the shots...
Published: Jan 01, 2011
Both local and national governments and their agencies have made huge progress in delivering services to their citizens online, saving time and hassle for them. This has also resulted in efficiency savings for governments, reducing reliance on their contact centers and on face-to-face interactions. Many government agencies...
Published: Jan 01, 2015
Leave administration is one of the most challenging aspects of workforce management and an area that continues to become more complicated as leave regulations—and lawsuits—increase. For employers, having to understand and comply with complex federal regulations, such as the Family and Medical Leave Act (FMLA),...
Published: May 12, 2013
Although marketing spend is, indeed, shifting from traditional to digital channels, we still know very little about the biggest challenges and wins when it comes to digital marketing technologies. Sitecore’s annual Emerging Trends in Digital Marketing report aims to uncover these issues, and more. Together with First...
Published: May 14, 2014
Website optimization has the potential to transform how travel companies do business. But for online travel companies to be able to grow their revenue, they need to keep listening to their audience for insights to help reduce friction and improve conversions.
This eBook reveals how to use optimization to stay...
Published: May 11, 2016
White paper // Five success factors for CMS Your customers and prospects expect a lot from your website. Is the content relevant? Is the presentation fresh? Is the experience personalized? Very few companies could answer “yes” to all three of those questions. That’s because online marketing has become...
Published: Jan 08, 2014
Download this eBook now so you can decide when your business should invest in a CRM...
A growing business needs a CRM application. It helps you manage critical customer information in one place and gives you a complete view of your business. You'll gain key business insights that help you close more deals,...
Published: Mar 10, 2016
While there’s no magic bullet when it comes to the success of your online store, top-performing retailers do have something in common: a growing focus on Experience Optimization.
Retailers use Experience Optimization to gather data about shoppers and then use that information to serve up...
Published: May 11, 2016
Digital has changed healthcare forever. Health information is now readily available to anyone with an internet connection, with the majority of consumers taking full advantage of this accessibility. Among the internet users responding to a recent survey, 72% reported seeking health information online in the last 12 months.¹...
Published: Feb 18, 2014
Windows 10 Pro helps you get more done, and puts your business in a position to do great things. It is focused on productivity to match your tireless pace. It works across your devices so you can stay mobile. It has enterprise-grade security to equal your commitment towards excellence. And it fits a variety...
Published: Mar 10, 2016