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Sitecore

Financial services: When and where you need it by Brett King, author of Bank 2.0

In November of 1993, the Stanford Federal Credit Union became the first financial institution in the world to offer online banking. By 2001, most financial institutions in the developed world offered website and internet banking access for their customers. Today, however, those humble beginnings have become something many...

Published: Jul 07, 2014
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A/B Tasty

Die lange Liste der Testideen zur Website Optimierung

Erfolgreiche Testideen mit konkreten Ergebnissen unserer Kunden aus den verschiedensten Industriezweigen: Automobilbranche, Beauty, Mode, Lebensmittelbranche & Food Services, Heimdekoration, Tourismus & Freizeitindustrie. AB Tasty ist fest der Überzeugung, dass Ihr ROI (Return on Investment)...

Published: Nov 08, 2019
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StoryStream

Choosing The Best UGC Management Tool For Retail

User Generated Content (UGC) is not just another marketing buzz phrase, honest. It’s a very powerful strategy for your marketing team and all you need to do  is add content created by engaged customers (such as product reviews, videos and photos) into your marketing campaigns.  UGC has been proven...

Published: Oct 03, 2017
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Sitecore

Emerging trends in digital marketing 2014 A research study into the attitudes and behaviour of marketers across Australia and New Zealand

Although marketing spend is, indeed, shifting from traditional to digital channels, we still know very little about the biggest challenges and wins when it comes to digital marketing technologies. Sitecore’s annual Emerging Trends in Digital Marketing report aims to uncover these issues, and more. Together with First...

Published: May 14, 2014
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Optimizely

The Ultimate Guide to Optimizing Your Online Store

While there’s no magic bullet when it comes to the success of your online store, top-performing retailers do have something in common: a growing focus on Experience Optimization.  Retailers use Experience Optimization to gather data about shoppers and then use that information to serve up...

Published: May 11, 2016
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Optimizely

The Roadmap to Building a Data-Driven Optimization Team

Building a foundation of people and processes is an essential step toward experience optimization success. Download this guide which covers the best practices of some of the most successful and well-run optimization teams including: How to choose the best optimization platform for your organization...

Published: May 10, 2016
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IBM

SCBN Gartner On Demand Webinar: The Power of Visibility: Are you ready to unleash your supply chain data?

The top driver for change in supply chains is the need to retain customers yet the least important element of a supply chain is the quality of service, according to a 2016 IDC Manufacturing Insights supply chain survey. Looking at priorities through 2017, reducing costs and eliminating waste was the top priority and customer-centricity...

Published: Aug 22, 2018
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Sitecore

How to choose the best CMS for customer experience management A guide for both marketers and developers

We’ve come a long way since the days when a content management system (CMS) was simply a way to manage and update the content on your website. Today, a web CMS is just one type of technology you need to consistently deliver an excellent customer experience. While your web CMS is a crucial component, today you must...

Published: May 09, 2014
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Microsoft

The Sales Analytics Guide

How can analytics help drive sales performance? This guide will help you establish the power of using sales analytics in your business, and how you can apply the correct strategy and tools to utilise it. Over several chapters you will learn: Sales Analytics best practices What KPIs you need to keep...

Published: Jan 11, 2016
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Sitecore

Uncovering the realities of today’s digital marketing landscape

Digital marketing is a field that’s constantly evolving and Sitecore is at the forefront of the evolution. One of the ways we keep our fingers on the pulse of global marketing trends is periodically sponsoring independent research into digital marketing trends. This report presents key findings and trends based on...

Published: Jul 17, 2014
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Microsoft

How to Elevate Sales Team Performance: Applying the CSO Insights Sales Relationship/Process Matrix

One of the top challenges facing sales as a profession is a lack of standard terminology. Common terms such as “close rate” and “preferred supplier” can have numerous definitions. How you ensure sales process consistency across teams, across divisions, and ultimately against other organisations...

Published: Jan 11, 2016
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ON24

Driving Webinar Registration Best Practices Guide

Driving webinar registration and attendance is a major struggle for most companies. While webinars are a powerful tool for communicating with customers, prospects, and employees across multiple time zones and geographies, they are only as good as your ability to get people to attend them. Today, there has never been more...

Published: Aug 24, 2020
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Sitecore

From landing page to shopping cart Enhancing your website for stellar e-commerce

Nearly all consumers are familiar with—and often prefer—online shopping. Seventy percent of US Internet users made at least one online purchase during the second quarter of 2011,1 and Forrester projects that US e-retail sales will grow by 10% each year, reaching $279 billion by 2015.2 As online sales grow,...

Published: Aug 04, 2013
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Microsoft

CRM & Manufacturing: Working Hand in Glove

As manufacturers strive to keep pace with customer expectations, sellers are faced with understanding a rapidly evolving portfolio of products, product configurations, and new value-added services. How can you optimize the sales side of your manufacturing process for long-term sustainability? This white paper introduces...

Published: Jan 11, 2016
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