Today's digital marketers want to engage customers with offers that are based on deep customer profiles, transaction histories and other real-time content about their interactions. Delivering the right offer for the right customer at the right time will dramatically improve marketing results and lifetime customer value....
Published: Oct 30, 2017
Sales organizations are undergoing a paradigm shift, driven by digital transformation, to deliver meaningful customer engagement. Advance beyond agent productivity and capitalizing on technology’s ability to deliver key insights and predictive analytics.
Read our free e-book, where you’ll learn: ...
Published: Jan 12, 2018
The threshold issue to address in determining whether ERISA, which stands for the Employee Retirement Security Income Act of 1974, 29 U.S.C. §§ 1001, et seq., governs employee benefit plans or claims is to determine whether or not a “plan” exists within the meaning of the ERISA statute. It has been...
Published: Apr 12, 2015
The top driver for change in supply chains is the need to retain customers yet the least important element of a supply chain is the quality of service, according to a 2016 IDC Manufacturing Insights supply chain survey. Looking at priorities through 2017, reducing costs and eliminating waste was the top priority and customer-centricity...
Published: Aug 22, 2018
Executive compensation is one of the most controversial issues in America today. The media is focused on this complex issue. The public, the Internal Revenue Service and the Securities and Exchange Commission are debating the value of executives’ services. At non-profit organizations, the employees, donors, and patients...
Published: Sep 02, 2012
Making the decision to work with a marketing agency can be a big deal. It is a decision that is likely to take many months of planning, or deliberation and questioning – and that could all be before you issue your RFP.
The relationship that you have with your agency is absolutely crucial to the success of your...
Published: Nov 16, 2016
Many employers provide health insurance for their employees, and that is a very important benefit because of the rising cost of health care. Group health insurance plans are typically less expensive than are individual plans, so even if employees must pay large percentages of the premiums, the policies are valuable.
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Published: Jan 09, 2012
The marketplace environment is very varied, and lets all types of retailers to sell in a particular zone to a particular audience. There are B2B, B2C and C2C marketplaces, where people exchange physical goods, intangible goods, and services. With so many different marketplaces, it is important to distinguish between generalist...
Published: Oct 15, 2016
Vielen Marketern fehlt es an Zeit und Ressourcen, um Ihre Marketing-Ausgaben zu beziffern, was bedeutet, dass sie sich lediglich auf die Durchführung des Marketings konzentrieren.
Aber falls es Ihnen schwer fällt, zu verstehen, wo Ihre Marketing-Dollars den größten Effekt haben können, so...
Published: Jan 18, 2017
Hosted by The Drum, a panel of experts from InBeacon and Relay42 speak about the latest and greatest in data management – offering practical tips on cross-channel orchestration with all your existing channels, through to adding innovative technologies like beacons.
Learn everything you need...
Published: Sep 05, 2017
Implementing a Salary Increase Matrix Designing compensation and salary increase plans can present challenges to even the most experienced payroll and human resources (HR) professionals. It’s important to use reliable measures of performance when rewarding salary increases. It’s also important to design a salary...
Published: Apr 14, 2012
Hoe kunt u sales digitaliseren?
Branche-experts voorspellen dat succesvolle ondernemingen binnenkort alle transacties 100% digitaal verwerken. Salesteams die digitale technologie gebruiken, sluiten sneller deals, verbeteren de klantervaring en profiteren van een duidelijk concurrentievoordeel. Salesprofessionals...
Published: Nov 04, 2019
Health savings accounts (HSAs) have been around since 2003, but they continue to cause confusion in the human resources (HR) departments of employers that participate in the program. Account holders must be able to meet several eligibility criteria, and further complications can arise when an employee already has an open...
Published: Jan 11, 2013
Customers are discovering and interacting with brands on multiple devices and through multiple channels but, it’s becoming increasingly difficult for brands to get these channels working together to deliver an effective and consistent brand experience.
We’ve been helping large, international brands put...
Published: Sep 13, 2016